PORTFOLIO
my work from research articles to error message examples and product UX writing examples
using different tactics and voice.
COPYWRITING
examples of research-based articles and user guides
UX WRITING EXAMPLES
these are examples of my improvements to existing UI and error messages using UX practices
UX PROCESS
this is a visual example of my process:
1. what's the message? 2. what's the beef? 3. edit, edit, edit. 4. make it more useful. 5. tailor the personality.
UX STYLE
examples
rhyme: every rhyme on the dime - everyone loves a pun.
emotional: digging into ethos to pull at the customer's heart strings.
desire: convincingly, this product satisfies the consumer's desires to be a better version of themselves.
because: using because to answer the consumer's question of "why this product?"
elevation: pointing towards the desire of status elevation this product will bring to life.
motivation: tapping into the audience motivation to find life better with this product.
comparative: highlighting how a product betters then its competitors.
eccentric: a bit off the wall and in your face.
error: short & sweet, informative & engaging
