Writing copy that improves usability and enjoyment.
TECHIE personality starts now
Hey, I'm Annie. What can I help with?
UX writing is the joy stick to your game controller. I write micro- and macrocopy tailored for the user's interaction with software. I work with user research and the design team to decide on info hierarchy which guides the user's actions.
MICROCOPY & ALERTS
SITE/APP FLOW & AUDITING
CONTENT STYLE GUIDE + USER RESEARCH
TECHIE CHATBOT PERSONALITY
My UX Journey
I began as a freelance writer with the inspiration to write a novel. My online articles were published in a range of industries like cannabis, health, travel, wine and architecture.
I had ambitions to excel my career so I transitioned into copywriting and content creation. I refined my copy writing to create tailored brand voices across the different companies I worked for, from nutrition and grilling to hormones and teas, creating website copy, product descriptions, user guides and interface text.
UX writing works for me because I was working in it long before I knew the name of the profession.
Up Close & Personal
Hi, I'm Annie. I'm a personality type INFJ-A. I'm not your typical type-A personality. I'm organized and analytical, yes, but also California laid-back and creative. I will engage just enough to collect all the data, then lock myself in a sound-proof bubble until I've completed the tasks I assigned myself. As an introvert who craves intimate and meaningful socialization, I choose quality over quantity. I'll keep you updated but if you haven't heard from me in a while, I'm probably tweaking every last details prior to deadline. I like to read books and research articles to enhance my know-how, challenge my opinions and chip away at biases. And after forming words, I like to form clay or observe the form of mountains.
CREATIVE CONTENT CREATOR
for 10 years, using analytics to drive useful creation
LOGISTIC & ANALYTIC
google analytics, user research + product testing provides insight to improvements
talks with purpose about & in order of importance
+ keywords = traffic growth
UX TECHNIQUE EXAMPLES